Who is officially responsible for performing market research?

The official responsibility for performing market research primarily falls on the Contracting Officer. Market research is a critical first step in the procurement process, allowing organizations to gather information on potential suppliers, products, and market conditions. The Contracting Officer leads this effort to ensure compliance with procurement regulations and to make informed decisions that can impact the overall effectiveness and efficiency of the acquisition process.

While the Project Manager, COR, and Acquisitions Analyst may support or contribute to market research efforts, the Contracting Officer holds ultimate accountability for ensuring that comprehensive market research is conducted as part of their duties to facilitate successful procurement actions. This ensures the integrity and transparency of the procurement process while aligning procurement strategies with organizational needs and regulations.